Running Your First AI Rewrite

Prerequisites

Before your first rewrite:

• Products are imported and scored
• Brand voice is defined (go to Settings → Brand Voice if not done yet)
• You have identified at least one product scoring below 70

Free plan includes 30 credits/month. Upgrade to Pro for 1500 credits/month or Business for 5000 credits/month. All AI actions (rewrites, meta generation, alt text) draw from one unified credits pool.

Find a Product to Rewrite

Step 1: Go to Catalog

From the main dashboard, click Catalog. You will see all imported products.

Step 2: Filter by Score

Click "Filter" → "Score" and select "40-69 (Fair)". This shows products with meaningful improvement potential but not so broken that the rewrite is risky.

For your first rewrite, pick a product in this range. Avoid 0-39 (very broken) and 70-100 (already good) for now.

Step 3: Sort by Impact

If Google Search Console is connected: sort by "Organic Traffic" to prioritize products with real search demand.

If GSC not connected: sort by "Category" and pick from your most important category (highest sales volume).

Step 4: Click the Product

Click any product to open its detail page. You will see:

• Current title and description
• Overall score and breakdown by dimension
• Specific scoring notes (e.g., "Title is too short", "Missing brand name", "Keyword 'waterproof' not in content")

Request a Rewrite

Step 5: Click "Rewrite"

On the product detail page, look for a "Rewrite" or "AI Rewrite" button (usually top-right). Click it.

A dialog will open asking: "What should we focus on?" Default is "Maximize score across all dimensions". Advanced option: choose specific dimensions (e.g., "Improve keyword coverage only" or "Add more conversion copy").

Step 6: Choose Rewrite Scope

Default: rewrite title AND description. Advanced: rewrite title only, or description only.

For your first rewrite, use default (full rewrite). This shows maximum impact.

Step 7: Generate

Click "Generate Rewrite". EcomIQX AI generates a revised title and description in a short time.

Review the Diff

Step 8: Compare Before and After

The rewrite appears side-by-side with the original:

• Left: Original content
• Right: Rewritten content
• Highlighted sections: Changes are highlighted in green (additions) and red (deletions)

What to Look For

Good Rewrite Signs

• Stronger keywords: Are primary keywords more prominent in the title?
• More specific: Does it replace vague adjectives with facts? ("comfortable" → "memory foam, 12mm heel drop")
• Better structure: Are specs or benefits organized with lists or headers?
• Brand voice maintained: Does it sound like your brand?
• Projected score improvement: Look for the estimated score delta (it varies by product)

Red Flags

• Title is much shorter or much longer than original (compare the length to the channel limit)
• Rewrite feels generic or like a competitor's copy
• Losing important product attributes (size, color, warranty info)
• Grammar or spelling errors
• Factual inaccuracy (wrong material, wrong price, wrong spec)

Step 9: Approve or Edit

Three options:

• Approve: The rewrite is good. Click "Approve" and the rewrite is applied in EcomIQX, and a connected Shopify or WooCommerce store receives it through the connector push.
• Edit: The rewrite is close but needs tweaks. Click "Edit" and manually adjust the text. Then click "Save and Approve".
• Decline: The rewrite misses the mark. Click "Decline" to discard it. You can request another rewrite with different parameters.

After Approval: What Happens

When the rewrite is applied

The rewritten title and description are saved to your product record in EcomIQX. If the product comes from a connected Shopify or WooCommerce store, applying also pushes the new content to that store.

Feed, file and API imports

Products imported from an XML feed, a CSV file or the API receive no push; if you publish a supplemental feed (Business and above), it carries the change the next time it regenerates. Otherwise, export the updated content and load it into your own system.

The score

Applying queues a re-score of the product. The new overall score and category breakdown appear after that re-score runs.

What to Expect From Results

Score Improvement

The score changes after the re-score that follows applying. How far it moves depends on which checks the rewrite fixes; the check results show exactly what changed.

Search Impact

Ranking improvements take time to appear in Google. Do not expect immediate traffic jumps. But once you have rewritten a good share of a category, you can measure the organic search lift against products you left alone.

Conversion Impact

Better descriptions reduce bounce rate and improve add-to-cart rate. Measure the change in conversion rate for rewritten products against a holdout (via Google Analytics or your ecommerce platform).

Troubleshooting

Rewrite Seems Generic

Root cause: Brand voice not defined or too vague. Solution: Go to Settings → Brand Voice and add specific examples of your best product copy. The AI learns from examples.

Rewrite Keeps Including Wrong Information

Example: "waterproof" when the product is water-resistant, not waterproof. Solution: Manually edit the rewrite to correct it, then approve. The AI does not have access to your product spec database. It infers from existing title/description. Feed it better source material.

Score Did Not Improve Much

Common cause: The product already scored well in most dimensions. The rewrite optimized one weak area. This is normal for products already at 60+. Focus rewrites on products under 50 for bigger gains.

I Ran Out of Rewrites (Free Tier)

Free plan = 30 credits/month. Upgrade to Pro ($99/month) for 1500 credits/month, or Business ($299/month) for 5000 credits/month.

Next Steps

After your first successful rewrite:

1. Run 10-20 more rewrites on products scoring 40-70 in your highest-traffic categories
2. Set a brand voice and measure if rewrites improve after you define it (they should)
3. Connect Google Search Console to unlock keyword-informed rewrites
4. Consider automating rewrites with the Content Optimizer agent (Pro and above)